DEFINE YOUR OWN HYPE AND BUILD A REPUTATION THAT WILL MAKE YOU, NOT BREAK YOU.
Success isn't just about what you know or who you know, it's also about who knows you. What do people really think of you? How do you succeed in a relationship-driven economy? By becoming a trusted contact and a source of answers, your influence expands – and so do your opportunities.
In his new book, Influence: How to Raise your Profile, Manage your Reputation and Get Noticed, author Warren Cass uses simple concepts and actionable strategies for influence and persuasion to show the reader how to build their reputation from the ground up.
Influence goes far beyond traditional networking to help the reader stand out from the crowd. Whether they’re looking to grow a business, define their objectives, or just keep pace with a changing society, Influence provides critical people skills for success in the digital age. It helps the reader to:
- Understand how different people communicate—and how to respond
- Build instant rapport and grow their network
- Discover how others perceive them and make necessary adjustments
- Master the art of communication and build strategic relationships
- Become the trusted go-to source of expertise in their field
Influence is a powerful asset based on a simple concept, but the actual skills required to achieve it don't come naturally to most. However skills can be learned and this book provides expert instruction with real-world application to help readers get to where they want to be.
For those who want to get more out of their job, their career and their life, Influence provides the guidance and motivation needed to get them moving.
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Influence: How to Raise your Profile, Manage your Reputation and Get Noticed by Warren Cass is due to be published by Capstone in June, priced £10.99.
About the author:
Warren Cass is an entrepreneur, international professional speaker and author. Day to day, he works with businesses helping them create more influence and engage with their target audiences.
When he is not working, speaking, writing, Warren loves spending time with his family or out on a hack with his daughter.
He is a long suffering West Ham United supporter but please don't hold that against him.
For the last 10 years Warren has organised a business skiing trip called NetSki which has grown steadily and is now a group of 60 business owners.
For more information visit www.influencethebook.com or www.warrencass.com
For a review copy, more information, article requests or an interview with the author, please contact:
Katy Smith, Publicity Manager, Wiley, on +44 (0)1243 77021 or email katysmith@wiley.com (Monday-Wednesday)
Katy Smith, Publicity Manager
katysmith@wiley.com
01243 770215
(Mon-Wed)