Flip the Switch is a new book that encourages readers to change their behaviour and make more considered choices to improve their effectiveness at work, at home and in everyday life.
Flip the Switch is a new book that encourages readers to change their behaviour and make more considered choices to improve their effectiveness at work, at home and in everyday life.
Behaviour expert, Jez Rose, explains that rapid advances in technology and communication have led to a lack of ‘behavioural consciousness.’ Instant messaging and immediate access to information encourage people to make snap judgements and quick decisions, with ill-considered social posts, misdirected emails and reckless texts just some of the consequences.
Flipping the behavioural switch means encouraging people to increase their response time, take greater responsibility for their actions and choose behaviour that will lead to more positive results.
This book offers advice and techniques to help readers:
- Identify why certain behaviours hold them back and what to do about them
- Train their brain to improve mindset, morale or even specific behaviours
- Develop confidence and maintain determination to achieve their goals
- Improve the behaviour and mental outlook of those around them
Backed by inspiring stories, the book will help people better understand why they act how they do and how to change it for the better.
This book will help you become the person you dream of being not just the person you end up being” –Marshall Goldsmith (Thinkers50 #1 Leadership Thinker & Executive Coach)
“Flip the Switch is at times hilarious but the message is a useful one…I share Jez’s belief that every human being is capable of achieving extraordinary things, if only we understand that the key is to learn from our perceived failures – and then keep going.” – Sir Ranulph Fiennes
About the author
Jez Rose is a behaviourist best known for his humorous and engaging training presentations and as the regular behaviour expert on BBC radio.
As an author, speaker and recognized thought leader in the application of brain science for business, his company – The Behaviour Expert – helps to positively change behaviour for organizations worldwide. His global clients include Old Mutual Wealth, Philips, Volkswagen and Marriott.
Possessing the rare ability to both inspire and offer realworld strategies for change, he has been a featured guest on more than 200 radio and television programmes, including his own sixty-minute special for ITV. His writing has been published in international trade and consumer press, including Forever Sports magazine and the Daily Mail and Telegraph newspapers.
In 2010 he was made a Fellow of the Unite University programme and in 2014 was invited to speak at one of the renowned TEDx conferences. Find out more and follow him
Follow Jez: @JezRose.
Contact the publicist:
Ashton Bainbridge
Publicist, Professional Development
abainbridg@wiley.com
+44 (0) 1243 770671