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Winning The War for Talent begins with the question: what really drives business profits? According to a recent CEO Institute survey, the number one issue keeping chief executives awake at night is ‘sourcing and retaining skilled staff'. When PricewaterhouseCoopers asked 1300 global CEOs about their operational priorities however, talent strategies didn't make the top five. So while CEOs might claim to be suffering from insomnia, it seems they're doing very little to alleviate the problem. Yet all scientific evidence points to the fact that workplaces that attract and retain the best people have the most outstanding results.

Mandy Johnson, a former UK Director and HR Leader of Flight Centre was intrigued by this gap between CEO thinking and actions, especially because her own career had been a case in point. When she co-founded Flight Centre’s UK operation she faced recruitment and retention challenges that almost destroyed her career. The unconventional people system she was forced to develop produced astonishing profit results and when she took it to other organisations they experienced the same effect – one large public company even halved its staff turnover in just 12 months.

Winning The War for Talent became Bond University’s most popular executive education seminar of its year and in this book, Mandy outlines her innovative 7 step system; explains why most companies are still not aware of or using these kind of techniques; and why HR Nazis are proliferating and workplace practices are getting worse, despite clear evidence that people are the heart soul and balance sheet of every organisation.

Johnson is now an active HR revolutionary and set the record for Flight Centre’s youngest-ever director, yet her own career got off to an inauspicious start. Inebriated at a conference she told Flight Centre’s CEO that the way the company hired and developed people was crap. Two weeks later he gave her the keys to a store and told her that since she knew so much about the subject she could start up the organisation’s first training and recruitment centre. Winning the War for Talent is full of these kind of hilarious real-life business examples and learnings, as well as free tools, templates, and topics such as:

1. The three secret weapons to attract and retain great people that don’t cost anything, are easily implemented and are so rarely used by organisations that they stand out like beacons in the marketplace and achieve outstanding recruitment success
2. How to objectively screen out corporates with bad attitudes
3. Why Richard Branson and Bill Gates wouldn’t make it to most organisation’s interview stage.
4. The 6 specific steps to build a remarkable workplace, including the one technique that reduces new staff turnover by 40%.
5. Why the war for talent is about to get worse, despite high unemployment figures.

For those who can’t fill vacancies, are experiencing skyrocketing staff turnover, plunging profits, or are just on a quest to make a good company great, Winning The War for Talent will revolutionise the business, increase profitability, and turn an organisation into a place people want to come to work!