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Wiley Announces Japanization – A Study of Japan’s Economy, Explains Why Most of What Readers Believe They Know about It is Wrong

05/07/2014

Wiley today announced Japanization: What the World Can Learn from Japan's Lost Decades, a new addition to Wiley’s imprint, Bloomberg Press, featuring a critical look where Japan went wrong, how it sank under the weight of hubris and political atrophy, and missed opportunity after opportunity to scrap an insular model based on overinvestment, export-led growth, and excessive debt.

A recent poll shows that 21% of investors now see Japan as offering the best opportunities in the year ahead and 54% are more optimistic than pessimistic about what economists call “Abenomics.”

This book will counter the conventional wisdom that Japan is about to return to its former glory. It will detail how Japan’s prime minister Shinzo Abe’s new growth strategy to end the nation’s 20-year malaise and halt deflation is really the same old mix of fiscal and monetary excess—that left Japan with the world’s largest public debt, zero interest rates, and constant deflation.

It explores ten forces that are stunting Japan’s evolution into a more vibrant, creative and competitive economic species; and present prescriptions for each one.

Japanization includes case studies of some of the biggest and most-observed companies, including Olympus, Japan Airlines, Sony, and Toyota; Nobel Prize winners: Paul Krugman, Aung San Suu Kyi and Muhammad Yunus; big social thinkers like Malcolm Gladwell, and some of the best-known investors, including Warren Buffett and Donald Trump; sports stars: Ichiro Suzuki, Hideki Matsui, Bobby Valentine and others.

Japanization is now available at US$34.95 (Hardcover) and US$22.99 (E-book) through Wiley’s Online Store (www.Wiley.com) and all major book stores.

Wiley is a global provider of content and content-enabled workflow solutions in areas of scientific, technical, medical, and scholarly research; professional development; and education. Established since 1807, Wiley has been a valued source of information and understanding for more than 200 years, helping people around the world meet their needs and fulfill their aspirations.

Wiley
Sharifah Sharomsah, +65-6643-8099
skbsharoms@wiley.com

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