Investors are often unaware of the real reasons behind their own
financial decisions. Throughout history, financial bubbles have
periodically wrecked havoc on the world economic stage and conventional
economic models have failed to predict how erratic behavior influences
the marketplace. However, according to one expert, our behavior and
judgment is affected by some key psychological concepts without us
realizing it.
“There has long been a notion that psychological forces play a great
part in causing the financial bubbles, which conventional economic
theory fails to explain,” author Niklas Hageback observes. Although a
superficial recognition of these forces exists whether labeled as Animal
Spirits or Mr Market, no attempts have been made to systematically
measure them and use them as precursor to shifts in the market
sentiments.”
In his new book, The
Mystery of Market Movements: An Archetypal Approach to Investment
Forecasting and Modelling (Wiley; April 2014; ISBN:
978-1-118-84498-4), Hageback explores the collective unconscious and its
archetypes, innate thought patterns shared among mankind based on Swiss
psychiatrist Carl Gustav Jung’s theories, and introduces a practical
method through various use of symbolic language that relates to specific
archetypes.
Using real-time data and financial market indices, the method introduced
in this book measures and maps the metaphorical expressions which
represent the zeitgeist (the spirit of a particular age) formed by the
collective unconscious, illustrating why they exist; why they change
over time; and how they can be measured. Through this methodological
framework that recognizes and captures the influences of Jungian
archetypes via a big data approach, the author aims to help investors
recognize the investment opportunities they create.
Investors looking to stay ahead of the curve will learn how to forecast
major shifts in market trends and profit from them, which traditional
methods completely overlook.
Key features of The Mystery of Market Movements include:
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An overview of the collective unconscious and its archetypes written
in jargon-free language.
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Explains why psychological drivers in the collective unconscious
dictate not only investment behaviour but also political, cultural and
social trends.
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Reveals data sources including samples of how the symbol selection is
conducted to give investors a chance to understand how archetypes
drive the financial markets.
The book is supplemented with an online resource that offers access to
information necessary for understanding the current archetypal
influences in the marketplace. The site can be accessed at www.forecastrix.com.
The Mystery of Market Movements can be purchased at US$70.00
directly from the publisher by ordering online at www.wiley.com/go/mysteryofmarketmovements.
The book is also being distributed to major bookstores nationwide, as
well as major online retailers.
Media:
Wiley
Ms. Sharifah Sharomsah, +65 6643 8099
skbsharoms@wiley.com