The most successful organizations began as nimble, innovative start-ups
with the ability to course-correct and quickly adapt to the needs of
their customers. But over time, success and growth often cause changes
in the structure, the culture, and sometimes even the vision of the
business. John Wiley and Sons, Inc., today announced the publication of The
Innovator’s Path: How Individuals, Teams, and Organizations Can Make
Innovation Business-as-Usual(Wiley, 978-1-118-53732-9,
September 24, 2013, US $49.95), a handbook to give readers a clear
understanding of the barriers that impede innovation and provide a
step-by-step approach to restoring it. Complete with a how-to guide that
helps leaders at every level of an organization implement the essential
practices, infrastructures and processes for an innovation culture, this
new release is a must for any organizations seeking to recapture and
preserve their innovative origins.
Increasingly, corporate executives are looking to their customers,
employees, and partners for innovative ideas. Many are leveraging "open
innovation" tools and techniques like crowdsourcing to revitalize their
innovation portfolios. Executives realize that innovation is critical,
but exactly how to reignite it can be a mystery. Inside The
Innovator’s Path, readers gain a practical understanding of what
enables and inhibits innovation, and the steps they can take to create a
culture of innovation within an organization. Written by Chief
Innovation Officer, Madge Meyer, the book first brings into focus the
surprising ways in which individuals unwittingly raise their own
barriers to innovation, and provides a simple and immediate blueprint
for surmounting them. Its continuing focus then shifts from the personal
and interpersonal to the organizational. Readers learn about specific
practices for managing and accelerating innovation in teams, projects,
and enterprises. The final chapter underscores the very personal
challenges that stand at the heart of continued success and provides
encouragement and inspiration for moving forward.
Peter Drucker knew the importance of innovation in any organization. So
much so that he broke business down to two functions. Drucker said, “the
business enterprise has two–and only two–basic functions: marketing and
innovation. Marketing and innovation produce results.” For any
organization looking to inject innovation back into the culture of their
organization, The Innovator’s Path is
an essential read and it’s now available for purchase online and at
retailers nationwide in both print and all e-book formats. For a list of
retailers, visit www.wiley.com.
About the Author
Madge M. Meyer—a public speaker, author, and the founder of “Madge Meyer
Consulting, LLC”—is known for her unique, yet practical, award-winning
approach to advancing innovation and leadership across organizations.
Madge was the Chief Innovation Officer and Technology Fellow at State
Street Corporation, where she served as Executive Vice President for
over a decade. During the past year, she represented State Street as a
consultant assisting MIT Collaborative Initiatives to bring innovative
solutions to problems ranging from global sustainability to health,
education, and veterans’ reintegration.
Madge also held executive positions at Merrill Lynch and IBM. She
currently serves on the Board for Wall Street Technology Association, is
a member of Simmons College School of Management Business Advisory
Board, a member of the DNA Medicine Institute Business Advisory Board,
and a member of advisory boards for venture capital and non-profit
institutions.
Madge believes passionately in making innovation “Business-as-Usual” –
to continually develop and implement new ideas and solutions that create
business value and increase competitive advantage.
THE INNOVATOR’S PATH
How Individuals, Teams and Organizations Can
Make Innovation Business-as-Usual
Published by John Wiley & Sons, Inc.
Publication date: September 24, 2013
$49.95; Hardcover; 256 pages; ISBN: 978-1-118-53732-9
