Jeff Scheinrock and Matt Richter-Sands’ New Book
The Agile Startup:
Quick and Dirty Lessons Every Entrepreneur Should Know
Over 200 lessons on how to be an agile entrepreneur, decrease risk and build a successful business
Even with all of the resources available to entrepreneurs, the chances
of getting a company off the ground are daunting. For the fortunate few
who manage to get a startup off the runway, building and leading a new
company can be one of the most rewarding experiences of your life.
Nobody understands this better than coauthors Jeff
Scheinrock and Matt Richter-Sand. In their new book, The
Agile Startup: Quick and Dirty Lessons Every Entrepreneur Should Know
(Wiley; September 2013; hardcover and e-book), they share the
lessons they've learned over the years while founding startups, working
with early-stage companies, and consulting with entrepreneurs.
Engaging and accessible, this reliable resource is for every kind of
entrepreneur, from those just starting out to the established,
early-stage CEO. It quickly shows how to dodge painful, common, and
avoidable mistakes and get a startup business in a position to prosper.
Through the hundreds of startup lessons found here, readers will be
exposed to the latest ideas, philosophies, frameworks, and best
practices for entrepreneurship in today's dynamic global markets. The
book offers valuable insights on essential issues, including:
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Reduce risk by turning assumptions into facts as quickly as possible
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Put together a powerhouse founding team and the best way to make
partnerships work
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Use competition to gain an advantage, breaking down a market, and
effectively acquiring customers
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Perfect the startup pitch, from getting an audience to understand an
idea in less than three seconds to a surprisingly simple way to figure
out if the pitch is working
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How to find the perfect investors and determine if one is needed in
the first place
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Transition from the "feasibility" stage of the Entrepreneur's
Lifecycle to actual business building activities
There’s more information available at http://www.agilestartup.com/,
where the authors frequently post new startup strategies. The site also
contains other timely tools and tactics for the avid entrepreneur.
