John Wiley and Sons, Inc., announces Cool Infographics: Effective
Communication with Data Visualization and Design (Wiley,
978-1-118-58230-5, October 2013, US $39.99). The use of infographics
online has exploded in the last few years and has become a go to visual
format for engaging target audiences online. This innovative marketing
book gives a first-hand look into how infographics are made and promoted
online. The book offers graphic designers, marketers, and business
professionals vital information on the most effective ways to present
and promote data.
Written by Randy Krum, founder and president of InfoNewt and creator of
CoolInfographics.com, topics featured in Cool Infographics include:
Explaining why infographics and data visualizations work
Sharing the tools and techniques for creating great infographics
Covering online infographics used for marketing, including social media
and search engine optimization
Demonstrating how to market your skills with a visual, infographic resume
Exploring the many internal business uses of infographics, including
board meeting presentations, annual reports, consumer research
statistics, marketing strategies, business plans, and visual
explanations of products and services to your customers
Cool Infographics: Effective Communication with Data Visualization and
Design is now available for purchase online and at retailers nationwide
in both print and all e-book formats. For a list of retailers, visit www.wiley.com/buy/9781118582305.
For additional information about the book or author, visit www.coolinfographics.com.
