Today, the world’s bestselling reference series, For Dummies® announces Social
Media Commerce For Dummies (Wiley, 978-1-118-29793-3, November 2012)
to help brands and small businesses understand why social media is
important to their bottom line and how to adapt their online presence to
include social commerce.
The undisputed expert on eBay and a recognized authority on social media
marketing, author Marsha Collier delivers another one-of-a-kind For
Dummies guide that introduces readers to social media commerce and
explains how to use social media to provide better customer service,
generate sales online and build a customer base. Social Media
Commerce For Dummies helps readers determine where the best market
reach opportunities exist, which sites to integrate with, and more.
"Social media enables small business -- even professionals -- the
opportunity to compete on a level playing field with big brands. After
much research, I've found the strategies in this book will change the
marketing game as we know it,” said Collier.
Social Media Commerce For Dummies is now available
for purchase online and at retailers nationwide in both print and all
e-book formats. For a full list of retailers, visit www.dummies.com/buy/9781118297933.
Additionally, the Cheat
Sheet on Dummies.com includes helpful hints for social media
commerce including useful Facebook keyboard shortcuts, Marsha’s Social
Media Commerce Toolkit and more.
